The Principle of Commitment and Behavioral Consistency
Getting users to make a small commitment and follow up on it can increase engagement with content.
Read more @ https://www.nngroup.com/articles/commitment-consistency-ux/
Lifecycle Strategy Consulting is a full-stack marketing consulting solution focused on aligning your product and marketing strategy with the customer’s motivation and journey. By utilizing an empathic approach from the customer perspective throughout the purchase funnel experience, customer acquisition and retention can lead to long term growth and recurring value.